Understanding Website Usability and Its Importance |
Posted: September 19, 2017 |
Over the years, Website Usability has become an integral part of any business. This is solely because we as users, have become increasingly used to certain ‘set’ standards of Web Designing. In order to allow your site visitors to enjoy their experience when visiting your website and create a lasting impression that will keep bringing them back, one must need to design a website that provides a top-notch user experience, that goes beyond that of a simple, content limited website! Extensive Research has shown that a majority of semi-interested, potentially recurring site users bounce off a website if it is unattractive in any way. As the saying goes,” The first impression is the last impression”, an attractive alignment along with a strategic content placement and sturdy design, would be the determining factors of your website popularity on search engines. Usability can be explained as “User Centered Design”. It is extremely important to first run an extensive research program to identify your niche, their habits, likes, dislikes and so on, to design a website centered on your target market. This way you can make sure that you are providing content that is directly related to the audience you wish to target, hence making your website a “User Centered Design”. Streebo’s take on Website Usability With the available design experts that are well versed in several fields, Streebo can provide you with an overall evaluation of your website experience on the web, in-app and other interfaces. Our experts will work towards providing you with a detailed report of the usability of your website on several platforms and provide an analytical report with suggestions and statistics about how to make your website more user friendly and improving the overall experience of your site’s usability. At Streebo we believe in precision and detail, thus the reports created for the betterment of your website usability testing includes: Reporting of Analytics: Thorough research is carried out to hone in on a company’s target audience. User data and Analytics are monitored and recorded to focus on issues that need to be addressed. Planning: Based on the data collected during the research phase Streebo defines the ideal audience for the maximization of ROI. The Analysis of findings: Streebo provides extensive and detailed reports based on the data collected from analytics, user feedback and organic site duration time. Usability testing: Finally, Streebo runs the usability test with the set of questions deemed from the data reports and provides the ideal feedback required to make your site more “user friendly” Today, usability is a necessity and getting your usability test done with Streebo will leave you with quality information to make your company dominant.
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